This Could Be the next Big Product by Apple, as per an Internal Survey

Apple recently unveiled its debut mixed reality headset called Vision Pro. Is now looking into ways to offer AR and VR experiences to its customers in the future.It appears that Apple may have a category, in mind for its upcoming projects.According to a report by Mark Gurman from the tech industry insiders circle at Apple the company has been gathering feedback from its staff, on the concept of glasses.This move suggests that Apple is gearing up to introduce its version of glasses inspired by Metas popular Ray Ban model. Apple is conducting a study, within its organization to explore the glasses market and seek input, from its staff members.

As, per the report findings indicate that the project dubbed "Atlas" was probably initiated week when Apple staff shared their opinions and insights on glasses internally. The Apple Products Systems Quality team circulated an email inviting employees to take part in a " user study involving existing glasses, in the market."

According to Gurmans insights and observations. It's a practice for Apple to consult focus groups before venturing into a product domain.. Apple typically leans towards soliciting feedback from its workforce than the public in order to maintain confidentiality.. The research suggests that Apple is enthusiastic, about the concept and intends to forge into the Smart Glasses market..

It's not the time we've heard about Apples intentions to introduce their smart glasses into the market! Rumors suggest that Apple is looking to broaden its range of devices by introducing a Smart Ring along with AirPods equipped with cameras and Smart Glasses as part of their offerings. Recent reports suggest that the concept of Smart Glasses is progressing towards a stage, within the company.

Apples initial foray, into the AR & VR space came with the Vision Pro headset. Faced challenges as it received a range of reviews and fell short of sales expectations according to Apples CEO Tim Cook who acknowledged its appeal, as a premium product priced at $3500.

Smart glasses are currently available, from Meta and Ray Ban brands. Have been getting a lot of interest lately for their collaboration in creating a pair. While the Meta Ray Ban smart glasses may not be as cutting edge or high end, as the Apple Vision Pro model and lack a display feature altogether they still allow users to enjoy music playback take phone calls and utilize the camera and integrated AI for snapping pictures and recording videos using the glasses. Apple aims to create an lightweight alternative, to Vision Pro to appeal to a wider audience than those interested, in its heavy design and high price tag.

Apple is considering creating glasses that come equipped with a camera and built in speakers, for music playback along with integration of Siris voice assistant feature.The company may also look into adding some health related functions to the glasses.With these glasses in the works it is believed that Apple could increase its profits from wearable technology while simultaneously developing more advanced augmented reality (AR) glasses.The tech giant based in Cupertino has faced challenges in producing AR glasses due to cost and technical constraints which have far prevented their release, to the market.

The report indicates that it could be a while before Apple unveils its Smart Glasses to the eye.In the meantime Apple is focusing on releasing an version of Apple Vision Pro and an enhanced Vision Pro 2 featuring a quicker M‌‌ ‌chipset and Apple Intelligence technology.